Digital Marketing

Course Detail
Digital Marketing
(500 Review)

ABOUT THE COURSE

  • After completion of training program on Digital Marketing , students and professionals will get the most and the best from their accounting skills.
  • Digital Marketing training from JAGJIT INSTITUTE Delhi is cost-competitive.
  • Course Completion Certificate to every student and carries global recognition.
  • Digital Marketing Training can be customized after analyzing the company-specific requirements
  • Industry Specific specially tailored Digital Marketing training modules.
  • Highly qualified and certified trainers on Digital Marketing with expertise in our instruction methods.
  • At no extra cost, the needy students can repeat the classes with prior permission.
  • For the students to get maximum benefit from the training, One-on-One attention is given to each student.
  • Well maintained Smart Labs with latest equipment where individual can flourish their practical knowledge with hands on practice.
  • To make students become well aware of the complex working scenarios in the work field, we establish strong practices in enhancing their technical skills and concepts on the subject.
  • PG Facilities available in the nearby vicinity for students coming from other states for Digital Marketing Training in Delhi.
  • Our Digital Marketing Course content is structured to cover all the modules within Digital Marketing. From basic to advance, we give Digital Marketing training in Delhi in a manner that is easy to understand.

Below is the detailed course content for Digital Marketing Training

DIGITAL MARKETING INTRODUCTION & BLOGGING
  • Lecture 1:
    Introduction to blogging & its benefits
    30 Minute
  • Lecture 2:
    Creation of blog either with WordPress or Blogger or Tumblr
    30 Minute
  • Lecture 3:
    Deciding on blog layout design with ready templates
    30 Minute
  • Lecture 4:
    Various default widget integrations
    30 Minute
  • Lecture 5:
    Adding of multiple pages
    30 Minute
  • Lecture 6:
    Creating & posting of blog articles
    30 Minute
  • Lecture 7:
    Basic on-page optimized page
    30 Minute
  • Lecture 8:
    Integration of Google Analytics & Google Webmaster tool
    30 Minute
  • Lecture 9:
    Blogging marketing plan
    30 Minute
SEARCH ENGINE OPTIMIZATION (SEO TRAINING) 
  • Lecture 1:
    Intro of Search Engine, Functions & Features
    30 Minute
  • Lecture 2:
    Types of Search Engine
    30 Minute
  • Lecture 3:
    Website & Competitor Analysis
    30 Minute
  • Lecture 4:
    Google latest SEO updates
    30 Minute
  • Lecture 5:
    Black Hat/White Hat/Grey Hat SEO
    30 Minute
  • Lecture 6:
    SEO Search Operators
    30 Minute
  • Lecture 7:
    Keyword Research & Implementation
    30 Minute
  • Lecture 8:
    Technical Audit & Recommendation
    30 Minute
  • Lecture 9:
    SEO Website Design & Architecture
    30 Minute
SEO On-Page Optimization
  • Lecture 1:
    Site Navigation
    30 Minute
  • Lecture 2:
    URL Structure
    30 Minute
  • Lecture 3:
    Bread Crumbs
    30 Minute
  • Lecture 4:
    Meta Tags
    30 Minute
  • Lecture 5:
    Anchor Text
    30 Minute
  • Lecture 6:
    Image Alt Tags
    30 Minute
  • Lecture 7:
    Optimizing Images
    30 Minute
  • Lecture 8:
    Content Optimization
    30 Minute
  • Lecture 9:
    Site Map HTML & XML
    30 Minute
  • Lecture 10:
    Canonical / 404 Implementation Web page redirections
    30 Minute
  • Lecture 11:
    Webmaster tool integration & monitoring
    30 Minute
  • Lecture 12:
    Creation of XML / HTML & it’s implementation
    30 Minute
  • Lecture 13:
    Uses of Robots.txt file & Implementation
    30 Minute
  • Lecture 14:
    Plagiarism
    30 Minute
SEO Off-Page Optimization
  • Lecture 1:
    Link Anatomy
    30 Minute
  • Lecture 2:
    Types of Links & Importance
    30 Minute
  • Lecture 3:
    Difference Follow & No-follow
    30 Minute
  • Lecture 4:
    Identifying Natural & Artificial Link Patterns
    30 Minute
  • Lecture 5:
    Link Metrics
    30 Minute
  • Lecture 6:
    Authority Links
    30 Minute
  • Lecture 7:
    Back Link Analysis
    30 Minute
  • Lecture 8:
    Links Prospecting
    30 Minute
  • Lecture 9:
    Local Search listing
    30 Minute
  • Lecture 10:
    Social Integration & role of social media for SEO
    30 Minute
  • Lecture 11:
    Blogs Roll
    30 Minute
  • Lecture 11:
    RSS Syndication
    30 Minute
  • Lecture 12:
    Link Building Tools
    30 Minute
GOOGLE ADWORDS (PPC TRAINING) 
  • Lecture 1:
    Defining the Client’s budget, Goals & Targets
    30 Minute
  • Lecture 2:
    Website Analysis & Competitor Analysis
    30 Minute
  • Lecture 3:
    Campaign Structuring
    30 Minute
  • Lecture 4:
    Keyword Research
    30 Minute
  • Lecture 5:
    Keyword Match Type
    30 Minute
  • Lecture 6:
    AdCopy Creation
    30 Minute
  • Lecture 7:
    Quality Score
    30 Minute
  • Lecture 8:
    AdWords Editor – Campaign, AdGroups, Keywords & AdCopy uploading
    30 Minute
  • Lecture 9:
    AdWords Account Set-up
    30 Minute
  • Lecture 10:
    AdWords Interface explanation
    30 Minute
  • Lecture 11:
    Campaign Settings for Search & Display Network
    30 Minute
  • Lecture 12:
    Display Network Campaign Set-up
    30 Minute
  • Lecture 13:
    Ad Extensions
    30 Minute
  • Lecture 14:
    PPC remarketing
    30 Minute
  • Lecture 15:
    PPC optimization Techniques
    30 Minute
  • Lecture 16:
    PPC reporting Templates
    30 Minute
  • Lecture 17:
    My Client Center (MCC) set-up
    30 Minute
  • Lecture 18:
    Shopping Ads
    30 Minute
  • Lecture 19:
    Video Ads
    30 Minute
  • Lecture 20:
    Google AdWords Express
    30 Minute
  • Lecture 21:
    Google AdMob
    30 Minute
  • Lecture 22:
    Dynamic Search Ads
    30 Minute
  • Lecture 23:
    Google AdWords Certification Exam
    30 Minute
SOCIAL MEDIA MARKETING (SMM TRAINING)
  • Lecture 1:
    Social Media Branding, Engagement & Management
    30 Minute
  • Lecture 2:
    Facebook, Twitter & LinkedIn Branding strategy
    30 Minute
  • Lecture 3:
    Facebook Advertising
    30 Minute
  • Lecture 4:
    LinkedIn Advertising
    30 Minute
  • Lecture 5:
    Twitter Advertising
    30 Minute
  • Lecture 6:
    Social Media Analytical Insights, Analysis & Reports
    30 Minute
EMAIL MARKETING (EMAIL COURSE)
  • Lecture 1:
    Social Media Branding, Engagement & Management
    30 Minute
  • Lecture 2:
    Facebook, Twitter & LinkedIn Branding strategy
    30 Minute
  • Lecture 3:
    Facebook Advertising
    30 Minute
  • Lecture 4:
    LinkedIn Advertising
    30 Minute
  • Lecture 5:
    Twitter Advertising
    30 Minute
  • Lecture 6:
    Social Media Analytical Insights, Analysis & Reports
    30 Minute